Not everyone is made the same, we have different “operating systems” (our Design) and when you are not operating according to your own design, the system crashes. This is what happens when we try to use strategies and tactics that are alien to the way we are. They feel awful and create resistance (internal and from people around) more than bring any results.
It is vital to know what is in your design. Whether you are here to initiate, respond to or wait for invitations, your marketing should always focus on creating the environment for the invitations from people to guide you or collaborate with you to arrive to you consistently.